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Hmbldt CEO Gunner Winston doesn’t want to settle for best-in-class. In part, that’s because hmbldt’s space - the cannabis industry - is so nascent, that beating their competitors just isn’t a big enough challenge. But more than that, Gunner sees medical marijuana as simply a consumer product, no different than a lot of other CPG brands. And in the CPG space, a superior brand is a gigantic competitive advantage. So Gunner and the hmbldt team are setting their sights higher. They’re not on a mission to build a best-in-class brand, but a world class one. Picture the Coca-Cola of Cannabis.
This week we’re going back to the archives, to bring you one of our earliest and best guests, Hank Fortener. Hank Fortener is an adoption expert, speaker, and sought-after authority on culture and leadership. As the founder of AdoptTogether.org and World Adoption Day, Hank has dedicated much of his life to helping young people who are “without a tribe” feel a sense of family and belonging. AdoptTogether’s mission is simple but powerful - to create a world in which there is a family for every child. Through his organizations, Hank has helped thousands of families raise literally millions dollars towards adoption expenses to help bring their children home. Luckily for us, Hank has applied much of his learning around human behavior and belonging to the business world. In our conversation, Hank talks about the importance of empathy in organizational cultures; why solving problems is the most important job of any individual, team, or company; and why storytelling is at the heart of great leadership.
Ask Erik Huberman what sets Hawke Media apart from other marketing agencies, and he doesn’t mince words: “Most agencies suck.” In fact, that’s one of the main reasons that Erik founded Hawke Media more than three years ago. Hawke Media is an “outsourced CMO” company that provides creative marketing solutions to some of the coolest companies around. Hawke has seen massive growth since launch, scaling to nearly a hundred employees and landing big name clients like Verizon, InCase, Creative Recreation, and many more.
In case you haven’t heard, esports are kind of a big deal. They’ve attracted massive worldwide audiences, sold out live events at Staple Center and Madison Square Garden in mere minutes, and boast an aggregate viewership that has eclipsed traditional sports like baseball. To bring us up to speed, we talk to someone on the leading edge of the esports revolution - Mike Milanov.